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Islam Ashraf, Creative Content Strategist

Content Marketing Manager building content systems across web, video, ecommerce, growth and AI assisted production. Brief to publish.

Content SystemsGrowth ContentWeb and EcommerceVideo ContentAI assisted Workflows
Request Current CV
/status
locationBerlin / DE
focuscontent · creative · digital
modeson-site · hybrid · remote
/selected workfive starting points
/desktopcommand center · work · proof
4 modules
available · berlin· reply ~24h
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Watch
selected films · 51 items

Public brand films, documentaries, executive interviews and social cuts across technology, healthcare, sustainability and culture. Each card shows the exact role, from editing and narrative structure to creative direction and production.

Featured· 11
Brand and Campaign Films· 3
Tech & Innovation· 3
Healthcare / Social Impact· 4
Sustainability / Industry· 2
Interviews / Executive Conversations· 3
Studio Trailers· 2
Social / Culture· 3
Selected archive · OS native

Campaigns, Content & Social Systems

Product storytelling, campaign direction, motion design and documentary work · 20 selected pieces

CURATED20

Showing 20 selected pieces.

DIGITAL SCORE01/20
ENOTE2025
Product reel

From Typewriters to Digital Scores

Purpose
Contrast historical music workflows with the digital product.
Contribution
Social edit · Graphics · Animation
Open original
DIGITAL SCORE02/20
ENOTE2025
Product-positioning reel

Sheet Music Is Still Stuck in the Past

Purpose
Establish the category problem before the product response.
Contribution
Social edit · Narrative · Animation
Open original
DIGITAL SCORE03/20
ENOTE27 Nov 2021
Product story

AI Music Digitisation

Purpose
Explain AI-supported sheet-music digitisation.
Contribution
Graphic design · Product communication
Open original
DIGITAL SCORE04/20
ENOTE30 Jul 2021
Carousel

New in the Library

Purpose
Turn catalogue updates into recurring product content.
Contribution
Carousel system · Graphic design
Open original
DIGITAL SCORE05/20
ENOTE26 May 2021
Launch post

Now on the App Store

Purpose
Translate product availability into a direct launch message.
Contribution
Launch design · Campaign layout
Open original
DIGITAL SCORE06/20
ENOTE28 Apr 2021
Feature animation

Smart Annotation

Purpose
Demonstrate a practical digital workflow benefit.
Contribution
Motion design · Graphic design
Open original
DIGITAL SCORE07/20
ENOTE26 Mar 2021
Feature animation

Search ENOTE’s Library

Purpose
Show how musicians can discover scores through search.
Contribution
Motion · Interface presentation
Open original
DIGITAL SCORE08/20
ENOTE26 Feb 2021
Product-comparison post

Trade Paper for Digital Scores

Purpose
Contrast physical sheet music with a consistent digital format.
Contribution
Creative concept · Graphic design
Open original
PRODUCTION SIGNAL09/20
Global Media Image27 Mar 2025
Production carousel

HKI Industrial Production

Purpose
Frame an industrial production through sustainability and craft.
Contribution
Creative direction · Production
Open original
PRODUCTION SIGNAL10/20
SERIES 01/03
Global Media Image5 Jun 2024
Awareness video
Environmental Awareness Series · 01/03

World Environment Day

Purpose
Turn an environmental observance into branded social content.
Contribution
Direction · Layout · Animation
Open original
PRODUCTION SIGNAL11/20
SERIES 02/03
Global Media Image22 May 2024
Awareness video
Environmental Awareness Series · 02/03

International Day for Biological Diversity

Purpose
Make biodiversity and ecosystem protection accessible.
Contribution
Direction · Layout · Animation
Open original
PRODUCTION SIGNAL12/20
SERIES 03/03
Global Media Image11 May 2024
Awareness video
Environmental Awareness Series · 03/03

World Migratory Bird Day

Purpose
Translate conservation into a clear branded signal.
Contribution
Direction · Layout · Animation
Open original
PRODUCTION SIGNAL13/20
Global Media Image4 Jan 2024
Campaign trailer

Global Vision 30 Trailer

Purpose
Introduce a sustainability campaign through a launch trailer.
Contribution
Direction · Production · Edit · Motion
Open original
BERLIN ROUTE14/20
Khora / Delivery Season6 Jul 2021
Documentary film

How Is Working for a Collective?

Purpose
Explore the lived experience of working for a collective.
Contribution
Research · Film · Edit · Colour
Open original
BERLIN ROUTE15/20
Khora / Delivery Season30 Jun 2021
Thesis film launch

Delivery Season — Bachelor Project

Purpose
Introduce the thesis and its documentary subject.
Contribution
Full thesis authorship
Open original
BERLIN ROUTE16/20
Khora / Delivery Season20 May 2021
Documentary portrait

Anderson

Purpose
Build the courier story through a character-led portrait.
Contribution
Photography · Direction · Colour
Open original
BERLIN ROUTE17/20
Khora / Delivery Season9 Apr 2021
Documentary portrait

Aly

Purpose
Place a founder inside the lived working environment.
Contribution
Photography · Direction · Colour
Open original
BERLIN ROUTE18/20
Khora / Delivery Season7 Apr 2021
Production portrait

The Collective

Purpose
Document the people and culture surrounding the thesis.
Contribution
Photography · Composition · Colour
Open original
BERLIN ROUTE19/20
Khora / Delivery Season5 Apr 2021
Documentary portrait

James

Purpose
Continue the human account of courier work and identity.
Contribution
Photography · Direction · Colour
Open original
BERLIN ROUTE20/20
Khora / Delivery Season3 Apr 2021
Documentary detail

The Courier Kit

Purpose
Record the equipment and practical reality of courier work.
Contribution
Photography · Composition · Colour
Open original